One4 logotype

As we have now cemented the name of the game, I started to create a logo, which is used in multiple places inside the game and on advertising.

Sketches

First I made some sketches. My current favourite tool for this is a Remarkable tablet.

Draft versions

I designed the logo further using Affinity Designer. I started the design work on a grid, using blocks of similar size. I then added some rounded corners to certain places.

To make it look more like blocks that we have in the game, I cut the logo to squares.

The team did not like too much of putting the number 4 in an angle, so I decided not to go much further with it. The team liked that we could use the game characters in the logo, and I set them up in it.

I thought about just using circles to represent characters
Getting the blocks to be cut evenly and keeping the leading of letters narrow proved to be challenging

The final logo

Instead of using the characters, I ended up replacing them with symbolism.

I put the logo on the Title screen of the game. My next task will be to re-design some controls in this UI to make it work better. Now it is a bit busy.

Posted on Posted in Game Design